Nitto ATP Finals 2025 | Smash Package: Fine Dining Meets Front-Row Tennis

At the Nitto ATP Finals in Turin, the hospitality program is designed to serve a wide spectrum of tennis enthusiasts—from those who prefer streamlined comfort to those seeking refined luxury. Positioned at the heart of this spectrum is the Smash Package, a premium offering that merges exceptional seating with a memorable culinary experience. Tailored for guests who wish to pair world-class sport with high-end dining, the Smash Package invites visitors to witness elite competition while enjoying the comforts of top-tier service and Italian gastronomy.

Front-Row Access to Elite Competition

The hallmark of the Smash Package is its seating location. Guests are placed in the front rows of the lower bowl at the Inalpi Arena, offering an ideal vantage point that balances closeness to the court with a panoramic view of the action. These seats bring spectators within arm’s reach of the players—close enough to hear the sound of ball striking racket, feel the tension of each serve, and watch the physical intensity of play unfold at eye level.

Unlike the higher levels of seating, these front-row positions are not only about proximity—they also allow viewers to absorb the full tactical layout of the court. Whether it’s a singles showdown between ATP’s top-ranked stars or a fast-paced doubles match, the lower-bowl angle enhances the viewer’s sense of immersion and connection with the athletes.

This perspective is particularly valued at the Nitto ATP Finals, where the top eight singles players and doubles teams of the year battle it out in a round-robin format before progressing to the knockout stages. With so much on the line—year-end rankings, prize money, and prestige—each match carries weight, and Smash guests are perfectly positioned to witness it all unfold.

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A Curated Gastronomic Journey

Complementing the premium view is a standout feature of the Smash Package: a full gastronomic experience within the Premium Hospitality area of the arena. Guests are invited to enjoy a carefully curated dining experience at the tournament’s signature restaurant, where the culinary focus is as refined as the tennis itself.

This restaurant serves multi-course menus inspired by regional Italian cuisine and crafted with seasonal, locally sourced ingredients. The ambiance is elegant but relaxed, with professional table service and décor that reflects the tone of the event. Guests can arrive for a pre-match meal, return at intermission, or remain after the session to extend their evening in style.

In addition to the dining experience, the open bar remains available throughout the match session, both within the restaurant and in designated lounge areas. Whether enjoying a glass of Piedmontese wine, a handcrafted cocktail, or a light refreshment, Smash guests are continuously cared for in a setting that complements the on-court excellence.

Seamless Arrival and Guest Services

Every detail of the Smash Package is designed to enhance comfort and convenience from the moment of arrival. Guests are welcomed via an exclusive fast-track entrance, allowing for expedited entry into the venue. This efficient access is especially valuable on high-traffic match days, eliminating queues and delays.

Upon entry, a welcome desk provides immediate assistance, offering check-in support and directing visitors to the cloakroom, where personal items can be securely stored. From there, each guest is personally accompanied to their seats by a member of the hospitality staff, ensuring a smooth and effortless transition from entrance to arena.

This level of attentiveness continues throughout the session, with hospitality staff on hand to assist with any needs or inquiries, creating an experience that feels polished yet approachable.

A Perfect Balance of Atmosphere and Indulgence

What makes the Smash Package distinctive is its ability to strike a thoughtful balance between access, quality, and atmosphere. It is ideal for those who wish to elevate their visit to the Nitto ATP Finals without venturing into the most exclusive or private tiers of hospitality.

For business professionals entertaining clients, the package offers both impressive dining and a thrilling sports backdrop. For couples or small groups, it provides a sophisticated night out with a seamless blend of entertainment and comfort. And for passionate tennis fans who also value fine dining, it’s a chance to engage with the sport in a way that’s both sensory and social.

A Gateway to a Memorable Tournament Experience

As part of the larger Premium Hospitality offering at the Nitto ATP Finals, the Smash Package enriches the overall tournament environment. It not only delivers a world-class spectator experience but also adds dimension to the event by highlighting Italy’s culinary heritage, guest service culture, and passion for tennis.

By combining close proximity to the court with exceptional dining and attentive service, the Smash Package allows guests to enjoy more than just a match—it creates an evening that resonates long after the final point. For those looking to blend sport with elegance and energy with ease, the Smash Package remains one of the most well-rounded ways to experience the Nitto ATP Finals in Turin.